Build What Outlasts You
Pullman xChange
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An experiential gathering where ambition met long-term impact.
In Dubai, the perennial city of the future, we came together to connect
timely vibes with timeless truths and to bridge visionary thinking with purpose. We traveled through time, indulged in science and fiction, designed moonshot architecture, imagined our digital afterlives, and left invigorated with
new perspectives.
Through talks, discussions, deep dives, hands-on workshops, performances, and immersive experiences, we explored the ideas, innovations, and cultural shifts that will shape tomorrow long after today’s successes have faded.
It became a moment where we collectively envisioned what comes next and what outlasts us.
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“I was very happy to have a platform to show my passion and talk about topics that truly matter.”
Marie Bothmer
“The discussions with the artists were a real source of inspiration for the audience and for me.”
Jens Kenserski
“It was the first time I played the grand piano in front of an audience and in a hotel suite. It was so busy that I couldn't get in!.”
Stimulus
“People were dancing, laughing, and the evening was full of super positive energy.”
Jake the Rapper
“I loved the great connection that was created with the public.”
Emily Roberts
“I loved the energy at this event and the conversations with exciting people.”
Franz-Josef Baur
Highlights
A Welcome That Sets The Tone
Attendees stepped straight into the Pullman world from the moment they arrived. Thoughtful design and intentional details encouraged everyone to engage, exchange, and connect, transforming the space into a catalyst for new ideas. Every touchpoint was crafted to spark curiosity and interaction, allowing the environment itself to set the rhythm for meaningful conversations and collective inspiration.
A New Perspective
As host, Tim Leberecht, co-founder and co-CEO of the House of Beautiful Business, opened the gathering with a perspective rooted in imagination and deep human insight. He encouraged participants to step away from urgency and distraction and to rethink leadership as a creative and emotional practice. His presence invited everyone to explore how beauty, vulnerability, and connection can give rise to impact that endures.
Beyond The Horizon Of Now
Abdulaziz AlJaziri shared an inspiring vision of how Dubai is shaping the future through bold innovation. He spoke about the ambition behind the Museum of the Future, the city’s pioneering work in artificial intelligence, and its growing leadership in education and public innovation. His session offered a clear look at how purposeful vision, when supported by decisive action, can create long-term impact and set the foundation for a future that continues to evolve and inspire.
The Shape Of Sustainaible Futures
A visionary talk by Michelle Kaufmann on the future of sustainable architecture. Her insights on circular, resilient design offered a compelling roadmap for creating spaces that endure and inspire.
The Echo Of Our Digital Selves
A thought-provoking talk by Elaine Kasket, exploring how our data and digital selves continue to exist long after we do. She invited attendees to reflect on the traces we leave behind in the digital world and to consider how our choices today shape the memories, stories, and legacies that will outlast the screen. Her insights encouraged us to live with intention and to create digital lives that reflect the values we want to endure.
Collective Visions for Living Systems
A compelling session with Adib Dada, who shared how rewilding and regenerative design can transform our cities into living systems that restore ecosystems and nurture resilient communities.
The Science Of What We Become
A captivating session with neuroscientist Hannah Critchlow, whose work explores how understanding the mind can guide wiser choices and shape societies that endure. Known as “the neuroscientist who explains how life rewrites our genes,” she offered insights that inspired reflection and forward thinking.
Where Fast Food Meets Legacy
A dynamic bar-led dining moment that paired casual favourites with refined accents, sparking conversation, curiosity, and surprising flavour connections.
Where Tradition Finds Its Voice
Basel Laila brought a resonant performance shaped by both mastery and modernity. With years of experience across Dubai’s cultural scene, he blends classical oud traditions with contemporary expression, reimagining how this timeless instrument speaks to today’s world.Basel Laila brought a resonant performance shaped by both mastery and modernity. With years of experience across Dubai’s cultural scene, he blends classical oud traditions with contemporary expression, reimagining how this timeless instrument speaks to today’s world.
The Weight We Leave Behind
The event was enriched by the presence of Hala Trad, whose emotive performance shaped Unfinished Business, an intimate, music-led ritual inviting attendees to name what they were ready to release and let go of what was never meant to outlast them.
Breakfast and Journals
Attendees gathered for a purposeful breakfast and journaling session, reflecting on insights from Do Something That Matters by Michael Bungay Stanier. A meaningful start to a day of connection and growth.
Unveiling The New Pullman
Benoît Racle, Premium Brands President at Accor, closed the event with a public press conference revealing Pullman Hotels & Resorts’ refreshed brand vision and positioning.
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